Increased social media engagement by 75% across all platforms within 6 months
Generated 150% ROI on digital marketing campaigns, resulting in $2M additional revenue
Developed and implemented comprehensive brand guidelines for consistent messaging
Led a cross-functional team in launching a new product line targeting millennials. Created an integrated marketing campaign that included influencer partnerships, social media content, and targeted email marketing. The campaign resulted in a 40% increase in brand awareness and exceeded sales projections by 25%.
Managed a $5M annual marketing budget, achieving 20% cost savings through strategic vendor negotiations
Grew email subscriber list by 10,000 contacts per month, resulting in a 30% increase in newsletter-driven sales
Spearheaded the company’s first customer loyalty program, enhancing retention rates
Orchestrated a rebranding initiative for a long-standing product line to appeal to a younger demographic. Conducted extensive market research and collaborated with design teams to create a fresh, modern aesthetic. The relaunch saw a 50% increase in sales among the target age group within the first quarter.
Achieved 200% year-over-year growth in organic website traffic through SEO optimization and content strategy
Reduced customer acquisition cost by 35% while increasing conversion rates by 25% through targeted PPC campaigns
Established strategic partnerships with industry influencers to expand brand reach and credibility
Developed and executed a multi-channel marketing strategy for a new mobile app launch. Coordinated efforts across PR, social media, and paid advertising to create buzz and drive downloads. The campaign resulted in 100,000 app installs within the first month and positive media coverage in major tech publications.
Increased customer retention rate from 65% to 85% through personalized email marketing campaigns
Generated $1.5M in pipeline opportunities through account-based marketing initiatives targeting enterprise clients
Implemented marketing automation tools to streamline lead nurturing and scoring processes
Led the creation of a thought leadership content series featuring industry experts and C-level executives. Managed the production of white papers, webinars, and podcast episodes on emerging market trends. The initiative positioned the company as a trusted authority, resulting in a 40% increase in inbound leads from enterprise prospects.
Launched successful influencer marketing program, achieving 500% ROI and reaching 5M new potential customers
Increased webinar attendance by 150% and doubled conversion rates through optimized landing pages and email sequences
Pioneered the company’s first account-based marketing strategy, aligning sales and marketing efforts
Conceptualized and executed a user-generated content campaign to boost brand authenticity and engagement. Created a hashtag challenge on TikTok and Instagram, encouraging customers to share their experiences with the product. The campaign went viral, generating over 1 million pieces of user-generated content and a 30% increase in social media followers.
With our extensive candidate network and dynamic team search approach, Redfish recruiters can greatly reduce your time to hire compared to in-house hiring processes.
Redfish recruiters handle every step of the process, including finding talent, screening candidates, scheduling interviews, conducting reference checks, and negotiating the offer, freeing up your in-house HR staff to focus on their other responsibilities.
We form the same in-depth relationships with clients that we establish with candidates, taking the time to fully understand your company and needs and giving each client a single point of contact for all communications.
We understand the roles we recruit for inside and out, whether that’s the technical jargon familiar to engineers and programmers or the skills that make an exceptional sales or marketing hire. When we send along a candidate, you can trust they have what it takes to excel.
With 20+ years in the recruiting industry, Redfish Technology has built an extensive network of connections and candidates, and our reputation precedes us. We’re a recruiting firm top talent wants to work with, giving you access to better talent than you’ll find from other services.
Look for candidates with a bachelor’s degree in marketing or a related field, along with 5-7 years of experience in marketing roles. Strong leadership, communication, and analytical skills are essential.
While industry experience can be beneficial, a talented Marketing Manager with a diverse background can often bring fresh perspectives. Focus on transferable skills and adaptability rather than specific industry knowledge.
A Marketing Manager usually oversees marketing strategies, campaign planning and execution, budget management, team leadership, and performance analysis. They also collaborate with other departments to align marketing efforts with overall business goals.
Ask candidates to present a mock marketing campaign or solve a real marketing challenge your company faces. This will showcase their creative thinking, strategic planning, and presentation skills.
A strong Marketing Manager should be proficient in digital marketing tools, analytics platforms, CRM systems, and project management software. Familiarity with SEO, content marketing, and social media management is also important.
Ask about their experience leading teams, how they handle conflicts, and their approach to mentoring and developing team members. Request specific examples of successful team projects they’ve led.
Inquire about their experience with data-driven decision making, ask them to interpret sample marketing metrics, and discuss how they’ve used analytics to improve campaign performance in the past.
It’s crucial. A good Marketing Manager should be able to quickly grasp your target audience and demonstrate how they would tailor marketing strategies to effectively reach and engage them.
Ideally, look for candidates with a balanced skill set in both traditional and digital marketing. However, given the increasing importance of digital channels, strong digital marketing experience should be a priority.